IQIYI Inc. is a Chinese online entertainment company that was founded in 2010 and is headquartered in Beijing. It operates as one of the leading online streaming platforms in China, providing a wide range of video content, including movies, TV dramas, variety shows, and original programming. The company's platform allows users to access its vast library of content through both free and subscription-based models.
IQIYI's primary business revolves around online video streaming and advertising. It licenses and produces a diverse array of content, catering to the preferences and interests of its broad user base. The company has partnerships with various domestic and international content providers, enabling it to offer a comprehensive selection of movies and TV shows to its subscribers.
In addition to its streaming services, IQIYI also engages in content production and distribution. It invests in original content creation, including dramas, variety shows, and online movies, which have gained significant popularity among Chinese audiences. The company also operates an e-commerce platform, where users can purchase merchandise related to their favorite shows and celebrities.
IQIYI went public in March 2018, with its shares listed on the Nasdaq stock exchange under the ticker symbol "IQ." The initial public offering allowed the company to raise capital to support its expansion plans, enhance its content library, and invest in technology and infrastructure.
As one of the largest online streaming platforms in China, IQIYI continues to innovate and expand its services to meet the evolving demands of its users. The company focuses on providing high-quality and engaging content, leveraging data analytics and artificial intelligence to personalize recommendations and enhance user experience.