NextBoat Inc., formerly known as Off The Hook YS Inc., is a Wilmington, North Carolina-based marine marketplace company focused on buying, selling, financing, and supporting transactions for pre-owned boats. The company completed its corporate rebrand to NextBoat in May 2026, reflecting a move from a more traditional yacht brokerage identity into a broader technology-driven marine commerce platform. Its earlier Off The Hook Yachts business remains an important part of the company’s foundation, but the NextBoat name is meant to represent a wider digital marketplace model.
The company’s business centers on the used-boat market, where it serves buyers, sellers, brokers, dealers, wholesalers, and resellers. NextBoat describes itself as one of the largest buyers and sellers of used boats in the United States, with a model designed to make boat transactions more efficient and scalable. Rather than operating only as a traditional dealership or brokerage, the company aims to provide a platform where marine professionals can source inventory, value boats, arrange financing, and complete transactions more digitally.
A major part of NextBoat’s strategy is the use of artificial intelligence, automation, and data-driven tools in the marine marketplace. The company has described its platform as supporting AI-driven valuations, inventory sourcing, financing access, and digital closings. This is significant because the pre-owned boat market can be fragmented, with pricing, inspections, financing, and closing processes often handled through separate channels. NextBoat is trying to bring more of those steps into one connected ecosystem.
The company also wants to support independent marine entrepreneurs, including brokers, dealers, resellers, and wholesalers. Its platform is designed to help these users operate without the same overhead that comes with traditional brick-and-mortar brokerage offices or dealerships. In that sense, NextBoat is not just trying to sell boats directly; it is trying to build infrastructure for a wider network of people and businesses involved in marine resale.