Vestand Inc., formerly known as Yoshiharu Global Co., is a publicly traded company based in California that began its journey as a chain of Japanese ramen restaurants. Over time, it has transformed into a hybrid PropTech and digital asset platform. The company's evolution reflects its strategy of merging traditional, tangible revenue streams with emerging financial technologies.
Originally rooted in the restaurant industry, Vestand has pivoted toward real estate development and digital asset integration. Its real estate strategy includes AI-powered tools for property valuation, renovation, and flipping, executed in partnership with experienced developers. At the same time, Vestand is exploring fractional ownership models using Security Token Offerings (STOs), blending short-term transaction-oriented returns with long-term holdings in a digitally enabled investment ecosystem.
Complementing its real estate ambitions, Vestand is pursuing a corporate-level Crypto Treasury strategy—planning to allocate a portion of its capital structure to digital assets like Bitcoin. This approach is intended to provide portfolio diversification and potential upside, while maintaining asset-backed stability.
To support these strategic changes, the company has raised seed capital and secured financing through convertible instruments. It has also reinforced its internal governance and control mechanisms, aiming to align with institutional standards of transparency and accountability.
Vestand operates as a cross-sector innovator—a restaurant operator transitioning into a PropTech and crypto-savvy real estate investment entity. Its business model reflects a balance between historically stable revenue sources and forward-looking digital strategies.